

Functions of GPRA
The GPRA serves several key functions that help uphold product quality and encourage fair competition among manufacturers, importers, government sector, contractors, tenders and exporters
Regulatory Oversight
The agency establishes guidelines and regulations that govern product quality.
These standards are crucial for protecting consumers from substandard or hazardous goods.
Quality Assurance
GPRA conducts regular audits and inspections of products and manufacturing processes to ensure compliance with established quality standards. This includes testing samples, evaluating production methods, and sighting the technical data of the products.
Market Surveillance
The agency undertakes market surveillance activities to identify harmful products and practices. By monitoring product performance in real-world applications, GPRA can swiftly address any issues that arise.
Consumer Education
Educating consumers about product safety, quality indicators, and their rights is vital. The GPRA provides resources and information to empower consumers to make informed choices.
Support for Innovation
In a rapidly evolving market, promoting innovation while ensuring quality is essential. GPRA encourages research and development by providing frameworks that allow businesses to introduce new products without compromising safety.
Foreign Products
For foreign products intending to enter the Gambian market, registration with the GPRA is not just a bureaucratic formality; it is a critical step that guarantees compliance with local safety and quality standards. Without proper registration, consumers may be exposed to substandard or hazardous goods, which can lead to various health risks and safety issues. By enforcing registration, the GPRA ensures that all imported products undergo rigorous assessment, protecting the welfare of Gambian citizens and maintaining the integrity of the marketplace.
Locally Made Products
Similarly, the registration of locally manufactured products is equally vital. Just because a product is made within the country does not guarantee its safety and efficacy. By requiring local manufacturers to register their products, the GPRA helps to uphold quality control and accountability within Gambian industries. This process not only safeguards consumers but also encourages manufacturers to adhere to best practices in production processes, ultimately leading to more robust economic growth.
The Agency serves as a pivotal facilitator for foreign contractors and suppliers seeking to engage in contract tender projects within The Gambia and the broader West African region. Our mission is to streamline the registration process, ensuring that international entities can effectively contribute to local development projects while adhering to regulatory standards.